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The Tax Publishers Advertising Laws--Regulatory Developments Evolving Advertising Laws in India : A Regulatory Shift CS. Raksha Sankhlecha As India's advertising sector grows, regulatory frameworks are evolving to ensure fair practices and consumer protection. This article highlights key legal developments and emerging trends in digital advertising, offering insights into compliance and best practices. 1. Introduction India's advertising landscape is undergoing a significant transformation in 2024, driven by new regulations aimed at curbing misleading ads. With the market expected to reach $19.2 billion by 2028, regulatory bodies are ensuring stricter compliance to protect consumer interests. SUBSCRIBE FOR FULL CONTENT

The Tax Publishers

Advertising Laws--Regulatory Developments

Evolving Advertising Laws in India : A Regulatory Shift

CS. Raksha Sankhlecha

As India's advertising sector grows, regulatory frameworks are evolving to ensure fair practices and consumer protection. This article highlights key legal developments and emerging trends in digital advertising, offering insights into compliance and best practices.

1. Introduction

India's advertising landscape is undergoing a significant transformation in 2024, driven by new regulations aimed at curbing misleading ads. With the market expected to reach $19.2 billion by 2028, regulatory bodies are ensuring stricter compliance to protect consumer interests.